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Lynsey Creative

Strategic branding + graphic design

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Business

Let’s talk about creating a routine

May 1, 2017October 4, 2018

All memes aside, I really do love the month of May. We’re into the second quarter of the year, crushing business goals – or maybe redefining some of those things we set out to accomplish

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Business

How to grow your business by setting measurable goals

April 13, 2017July 30, 2017

Before you get started taking on clients or selling products, it’s important to know where you’re going and how you’ll get there. Or at least have an idea of the right direction to head, even

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Lynsey Owens

Hey y'all, I’m Lynsey — a brand strategist and graphic designer passionate about helping entrepreneurs and small businesses create beautiful, intentional brands rooted in strategy.

My husband Ryan and I live in Houston, Texas with our super sweet & mostly crazy Dachshund pup, Savannah.

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  • Design
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Instagram

  • One way I love serving my branding clients is through continued graphic design support.
⠀
This usually starts off by walking through your sales process to identify items that would aid in client meetings, like digital sales PDF’s or brochures. ⠀
⠀
Perhaps you’re selling your first product and want to work on custom packaging 📦 or a digital course presentation template, like the one I created for @smithhousephoto like you see here 👆🏻⠀
⠀
Crafting a cohesive brand experience shouldn’t end once you cross off “logo” from your to-do list! In fact, we’re really just getting started 👩🏻‍💻⠀
⠀
What type of design support would you find helpful to take off your to-do list? ⠀
⠀
⠀
...⠀
⠀
#girlboss #solopreneur #beingboss #creativelifehappy #thatsdarling #womeninbusiness #peoplescreative #inspo #branding #progressoverperfection #studiolife #brandstylist #moyostudio #risingtidesociety #graphicdesign
  • I hope you're having a pretty sweet day! ⠀
⠀
This quirky little mockup didn't quite make the cut for @thefoodiechef's amazing homemade caramels, but that "r-a" combo is too cute not to share. If you look back a couple posts, you'll find one of the marks from her final visual identity. 🙃⠀
⠀
And for those of you whose Valentine ordered caramels from Morgan, you're seriously in for a TREAT! 😍 XO⠀ ⠀
⠀
...⠀
⠀
#girlboss #solopreneur #beingboss #smallbusiness #typography #thatsdarling #womeninbusiness #inspo #progressoverperfection #workanywhere #studiolife #brandstylist #fwportfolio #branding #eatlocal #houston
  • I love helping my clients figure out how to create a captivating client experience, but y'all ... my own processes that have served me well the last few years are in DIRE need of an overhaul. ⠀
⠀
And if I'm going to be super honest, I feel a little embarrassed to share that with you. 🤦🏻‍♀️⠀
⠀
BUT I've entered a new season in my business that has me both wanting to stay in my comfort zone of what I know has worked for me and throwing out everything I've done to make room for 🌵 G R O W T H.⠀
⠀
Ok, well I won't throw out EVERYTHING but definitely those internal processes that are clunky and cause more frustration than they're worth. ⠀
⠀
When pricing, onboarding processes, and client files are streamlined internally, I'm able to fully show up in my realm of genius for my clients. Not only do they deserve me at my best, but they'll also receive an experience that will impact how they ultimately show up for their own clients. 😍⠀
⠀
So this is me, committing to finding a better alternative to creating custom proposals in Adobe InDesign just because they're on-brand and super beautiful ... but hella time-consuming LOL👎🏻⠀
⠀
...⠀
⠀
#girlboss #solopreneur #beingboss #smallbusiness #creativelifehappy #thatsdarling #womeninbusiness #peoplescreative #inspo #progressoverperfection #workanywhere #studiolife #brandstylist #moyostudio
  • One of my faaaaaaavorite marks from @thefoodiechef’s recent rebranding project 😍 ⠀
⠀
We kept things simple so that her handmade caramels covered in colorful sprinkles would totally steal the show 🥳⠀
⠀
P.S. treat your Valentine to her caramels while supporting a local Houston business owner — that's my kind of WIN 🙋🏻‍♀️⠀
⠀
⠀
⠀
⠀
⠀
...⠀
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#branding #womeninbusiness #logodesign #beingboss #risingtidesociety #creativepreneur #createcultivate #inspo #typography #smallbusiness #foodie #fwportfolio #whitespacewinter #houston #creativelifehappy⠀

INSTAGRAM

  • One way I love serving my branding clients is through continued graphic design support.
⠀
This usually starts off by walking through your sales process to identify items that would aid in client meetings, like digital sales PDF’s or brochures. ⠀
⠀
Perhaps you’re selling your first product and want to work on custom packaging 📦 or a digital course presentation template, like the one I created for @smithhousephoto like you see here 👆🏻⠀
⠀
Crafting a cohesive brand experience shouldn’t end once you cross off “logo” from your to-do list! In fact, we’re really just getting started 👩🏻‍💻⠀
⠀
What type of design support would you find helpful to take off your to-do list? ⠀
⠀
⠀
...⠀
⠀
#girlboss #solopreneur #beingboss #creativelifehappy #thatsdarling #womeninbusiness #peoplescreative #inspo #branding #progressoverperfection #studiolife #brandstylist #moyostudio #risingtidesociety #graphicdesign
  • I hope you're having a pretty sweet day! ⠀
⠀
This quirky little mockup didn't quite make the cut for @thefoodiechef's amazing homemade caramels, but that "r-a" combo is too cute not to share. If you look back a couple posts, you'll find one of the marks from her final visual identity. 🙃⠀
⠀
And for those of you whose Valentine ordered caramels from Morgan, you're seriously in for a TREAT! 😍 XO⠀ ⠀
⠀
...⠀
⠀
#girlboss #solopreneur #beingboss #smallbusiness #typography #thatsdarling #womeninbusiness #inspo #progressoverperfection #workanywhere #studiolife #brandstylist #fwportfolio #branding #eatlocal #houston
  • I love helping my clients figure out how to create a captivating client experience, but y'all ... my own processes that have served me well the last few years are in DIRE need of an overhaul. ⠀
⠀
And if I'm going to be super honest, I feel a little embarrassed to share that with you. 🤦🏻‍♀️⠀
⠀
BUT I've entered a new season in my business that has me both wanting to stay in my comfort zone of what I know has worked for me and throwing out everything I've done to make room for 🌵 G R O W T H.⠀
⠀
Ok, well I won't throw out EVERYTHING but definitely those internal processes that are clunky and cause more frustration than they're worth. ⠀
⠀
When pricing, onboarding processes, and client files are streamlined internally, I'm able to fully show up in my realm of genius for my clients. Not only do they deserve me at my best, but they'll also receive an experience that will impact how they ultimately show up for their own clients. 😍⠀
⠀
So this is me, committing to finding a better alternative to creating custom proposals in Adobe InDesign just because they're on-brand and super beautiful ... but hella time-consuming LOL👎🏻⠀
⠀
...⠀
⠀
#girlboss #solopreneur #beingboss #smallbusiness #creativelifehappy #thatsdarling #womeninbusiness #peoplescreative #inspo #progressoverperfection #workanywhere #studiolife #brandstylist #moyostudio
  • One of my faaaaaaavorite marks from @thefoodiechef’s recent rebranding project 😍 ⠀
⠀
We kept things simple so that her handmade caramels covered in colorful sprinkles would totally steal the show 🥳⠀
⠀
P.S. treat your Valentine to her caramels while supporting a local Houston business owner — that's my kind of WIN 🙋🏻‍♀️⠀
⠀
⠀
⠀
⠀
⠀
...⠀
⠀
#branding #womeninbusiness #logodesign #beingboss #risingtidesociety #creativepreneur #createcultivate #inspo #typography #smallbusiness #foodie #fwportfolio #whitespacewinter #houston #creativelifehappy⠀
  • Hey, y'all! It's time for Friday introductions and I am HERE 👏🏻 FOR 👏🏻 IT! Mostly because I think I've done one of these posts in the history of the gram, so ... of course I googled "what to write for Friday introductions" 🤦🏻‍♀️⠀
⠀
I'm Lynsey — brand strategy & graphic designer behind @lynseycreative! I help business owners get super clear on their vision for their brand, and create visuals (i.e. logos, stationery, brochures, sales PDFs, workbooks, social templates, packaging, etc.) that captivate their dream clients. 😍⠀
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Here are a few things you might not know about me, okay unless we're related — hi, fam!⠀
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〰️ My favorite number is 32. Why? I'm a super typography nerd and just love the structure of these two numbers together. An odd and even pair made in Heaven!⠀
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〰️ I have been a night owl since the dawn of time. Well, actually since the days of tinkering around with custom MySpace graphics on my purple bubble @apple iMac, aka middle school ... 👩🏻‍💻⠀
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〰️ Before graphic design stole my heart, I played flute/piccolo in the marching band (even 3 years in college!) and danced competitively in high school. I brought my tap shoes to college, you know as one does ... and remember showing my roommate, Christa, some of my super-fly moves in our dorm room one night 😂 which didn't exactly score me ANY brownie points with our neighbors as we got more than one noise complaint. Oops!⠀
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〰️ When I was younger, I loved burying different objects in our sandbox and pretending I was on an archeological dig while I dug them back out of the sand. I really thought I would be uncovering dinosaur bones or hidden artifacts by now, but I think that's why I absolutely LOVE helping entrepreneurs discover their unique purpose and vision for their business. 🦕⠀
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P.S. super grateful to @shreedatailor for the fresh chop and @zennioptical for my new specs!⠀
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. . . ⠀
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#fridayintroductions #creative #risingtidesociety #solopreneur #girlboss #design #creativepreneur #createcultivate #houston #inspiration #thatsdarling #womeninbusiness #brandstylist #creativelifehappy #inspo
  • Do you love this time of year as much as I do? ✨⠀
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There's just something magical about January 1 with all of the possibilities the new year brings, like new goals to crush, getting back into a routine, and focusing on growing into your full potential. 🦄 I'm obvi working on my become-a-unicorn skill for 2019. 🙋🏻‍♀️⠀
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But for reals ... if your goal is to finally start that business you’ve been dreaming about (i see you!) or maybe you just want to dig deeper into building a brand you love that serves your people with intention, let's work together!⠀
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I'm currently taking on new branding clients for late February 2019. Visit my website (link in bio) for details☝️⠀
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...⠀
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#branding #graphicdesign #logo #brandstrategy #creative #risingtidesociety #solopreneur #girlboss #rebranding #design #creativepreneur #createcultivate #smallbusiness #thatsdarling #theeverygirl #fwportfolio #creativeladydirectory

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