Crafting a great client experience starts with building trust. There are numerous ways to do that, from creating valuable content to perfecting your project workflow. When a potential client is ready to hire you, that’s not where the client experience starts. They have already spent time with your brand – reading your content, reviewing your
If you’re a typography nerd like me – or really love architecture, history, color, or fun tour guides – you need to visit The Neon Museum next time you’re in Las Vegas. This place has been on my list for a while now, and we finally got a chance to tour the boneyard a couple
All memes aside, I really do love the month of May. We’re into the second quarter of the year, crushing business goals – or maybe redefining some of those things we set out to accomplish back in January. May is also one of my favorite times to work on goal-setting because it’s my birthday month!
Before you get started taking on clients or selling products, it’s important to know where you’re going and how you’ll get there. Or at least have an idea of the right direction to head, even if the destination is unknown. I mean, most people don’t jump into the car and just start driving without at
When my friend Dom became the Executive Director of MYSO Atlanta, he called me up to talk about what it would be like to rebrand the organization. The Metropolitan Youth Symphony Orchestras of Atlanta is in its 27th season of providing educational opportunities to Atlanta’s most talented young musicians, but their brand presence was not immediately
I feel like I say this every month, but how is it already April? Whoa. This year is flying by. When I was at dinner last night with Ryan, we circled back around to our goals for 2017. I love a good check-in, especially when it comes to big goals. With our wedding coming up
When I first started Lynsey Creative in 2008, I was still in graphic design school just figuring out what this whole “branding” thing meant. My world revolved around sketching out ideas on graph paper and fumbling my way through Adobe Illustrator, tweaking every little anchor point on my design in hopes of turning it into
I have a love-hate relationship with planners. You know, the ones that are absolutely gorgeous but fail to send me notifications on my phone 😉 Now don’t get me wrong here. I love beautiful paper planners, but this is the first year that I didn’t rush out the door to buy one because I knew
Happy February! Ok, I’m going to be totally honest here. It’s been a rough few weeks with the #resistance, and I’ve been struggling with finding the right words to express how I feel. Outside of my client work, it’s been difficult to want to create anything for fun. However, design is how I share my
I love starting the year off with a fresh set of goals and lots of reflection on what worked (and didn’t work) in the previous year. I’m working on a full recap of 2016 + my goals for this new year (YAY!) But in the meantime, freshen up your desktop with a new 2017 calendar.
I love it when my brides have amazing color palettes in mind for their stationery suite. Kemberly and Stephen’s coral and emerald wedding invitations have a lovely vintage vibe like they belong right in an Anthropologie catalog.
It’s finally feeling a tiny bit like Fall here in Houston – ok, who am I kidding. It’s always hot.